About this Game

This 45-minute game was designed for Baruch College business students to model the process of conducting industry research: asking the right industry questions, using the best sources to answer those questions, and knowing how far to probe when doing this type of research.

Educators, click here for more information.

Helpful Links Credits

Developed by:
William and Anita Newman Library
Primary content contributor and reviewer:
Louise Klusek (Newman Library)

Mehmet Genc (Management Dept.)
Special thanks to the following Baruch faculty for their time and input:
Micki Eisenman (Management Dept.)

Thomas Lyons (Management Dept.)

Edward Rogoff (Management Dept.)

Jean Yaremchuk (Newman Library)
Instructional design, project management, and development of written, animated, and interactive content:
Kognito Interactive (www.kognito.com)

flash player